An innovative dolly that makes deposits history

Innovation for more efficient and effective in-store campaigns

Rolling in-store displays in Dutch supermarkets are the norm. In Belgium they get more and more popular as well, since they are convenient and agile in narrow aisles and retailers can more easily set up their store. Unfortunately, many dolly's are not user-friendly and difficult for mounting displays by the copacker. In addition, the majority of suppliers in the Netherlands are obliged to work with a deposit-refund system. But it could all be much more flexible. CHEP guarantees high-quality dolly's without any hassle with deposits.

Displays on dolly's are everywhere in Dutch stores. They don’t only increase the visibility of products, but also enable retailers to organize their stores more efficiently and flexibly, even during opening hours. Rolling displays are easy to move to places where there are more shoppers and are quickly replaced when products are sold out. In addition, dolly's also help with the delivery of supermarkets in hard-to-reach city centers and villages.

A dolly that's leading the way

Yet, current dolly's are not built to make the supply chain more efficient as a whole... That's why we asked feedback from retailers, display builders, copackers and producers and developed a CHEP dolly with:

• self-centering wheels. All wheels rotate in the same direction, making it easier to stack the dolly's and place them on adapter trays. But also to roll them on uneven surfaces and to move several displays at the same time.

a brake on the wheels. The brake ensures that the dolly remains in place during transport and in the store.

• a flat top deck for all possible mounting options. Our dolly's (and display pallets) have a flat top deck, on which every kind of display can be attached. They are also equipped with the handy Blue Click® system, allowing the copacker to set up displays much faster and easier. They don't necessarily need to use a cardboard bottom plate anymore, which results in less cardboard consumption, but also in a cost saving of at least € 0.50 per display

 

Read more about our dolly
Dolly new
Our dolly's have a flat top deck, on which every kind of display can be attached.

Our share and reuse model

Because our dolly's, like our other pallets, are part of our ‘share and reuse’ pooling system, your pallet management becomes less complex and you are no longer obliged to work with a deposit-refund system, because:

• You outsource the entire pallet management to CHEP.
• You order the quantity of dolly's you need via our handy online app 'myCHEP', at the moment you need them. CHEP delivers your needed pallets and collects them after use.
• You only pay for the dolly's you use and you do not depend on volume contracts. 
• You are not subdued to complicated administration and deposit fees.
• You make your in-store supply chain a lot more sustainable. 

This way, we combine the ease of our 'share and reuse' pooling system with the quality and flexibility of our dolly, so that displays can be placed in stores more easily, no deposit is required and promotional campaigns become more efficient.

Do you want more information about our dolly and our pooling system?

Let us get in touch with you
share and reuse scheme
Our share and reuse pooling system make your pallet management much easier.

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An innovative dolly that makes deposits history | CHEP