Circulytics is the first assessment tool that enables individual businesses to accurately measure their readiness and overall performance with regards to the circular economy and Brambles is a top performer
The Ellen MacArthur Foundation has awarded it’s first-ever ratings for how companies contribute to the circular economy, and we got an ‘A’ grade! The Foundation’s goal is to help businesses and governments move the world to using a circular economy that doesn’t harm our environment or deplete our natural resources.
“We need more companies like Brambles that are able to translate a vision of circularity into reality,” said Andrew Morley, CEO of the Ellen MacArthur Foundation. “We congratulate Brambles on their vision and encourage them to continue to share their extensive experience and knowledge with peers and partners.”
These ratings were determined based on the Ellen MacArthur Foundation’s Circulytics index, which we helped to develop. Circulytics measures how efficiently companies reuse energy and materials and how effectively its products or services help build the circular economy. It also gives clear insights into a company’s operations, flags areas for immediate improvement and highlights opportunities for strategic innovation.
How we got our ‘A’ grade
To give each company its overall grade, Circulytics looks at two key areas:
Enablers - Elements of the company itself that help it create a circular economy, such as strategy, people, systems, processes, innovation and external engagement with clients and suppliers.
Outcomes - The inputs (energy and materials) that the company uses and what outputs (products or services) it can get out of those resources
In our company’s grading, we were given a perfect ‘A+’ score for all the different Enablers, which is a fantastic achievement. For Outcomes we received an ‘A+’ for the outputs we were able to produce and a ‘B’ for the inputs we use.
"It’s a privilege to have contributed to the Circular economy" said New Zealands Country General Manager Mike Lewis “it helps Brambles maintain its competitiveness and supports our customers to operate in a more sustainable way.”
The Ellen MacArthur Foundation noted that, while our success in obtaining materials from sustainable sources is remarkable, they believe we can go even further. They have challenged us to leverage our scale to regenerate natural resources and have positive impacts on the environment, not just reduce our negative impacts. This will be a key part of our future Sustainability strategy.
Juan José Freijo, VP Global Head of Sustainability for Brambles welcomes this participation in Circulytics, which as well as allowing assessment for both the circularity of production flows and the value chain of the company as a whole, provides feedback in the form of tailored insights and commentary from the Ellen MacArthur Foundation. “The power of this tool goes well beyond us; we encourage other organisations to use Circulytics to guide their circular journey. We can also use it within our Zero Waste World Programme collaborations to design our way forward and measure our progress”, he says.
Juan José Freijo went on to conclude, “The world and specifically supply chain activities are in urgent need of circularity. Our participation in Circulytics is not driven by the sole desire to gain recognition for that which we have already achieved. The beauty of this tool lies in its capacity to further encourage and support our desire to become ever more circular in our operating model. This excellent result reinforces our ambition to further increase the proportion of our energy coming from renewable sources. Whilst we are proud of our share-and-reuse model and our current levels of sustainable sourcing, one of our overriding goals as a circular company is to further pursue a regeneration strategy for natural systems that can be affected by our operating footprint”.
About the Ellen MacArthur Foundation
The Ellen MacArthur Foundation was launched in 2010 to accelerate the transition to a circular economy. Since its creation, the charity has emerged as a global thought leader, establishing the circular economy on the agenda of decision makers across business, government and academia. The Circular Economy 100 (CE100) Network provides a pre-competitive space to learn, share knowledge and put ideas into practice. For more information, visit: www.ellenmacarthurfoundation.org
Brambles helps move more goods to more people, in more places than any other organisation on earth. Its pallets and containers form the invisible backbone of the global supply chain and the world’s biggest brands trust Brambles to help them transport their goods more efficiently, sustainably and safely. As pioneers of the sharing economy, Brambles created one of the world's most sustainable logistics businesses through the share and reuse of its platforms under a model known as ‘pooling’. Brambles primarily serves the fast-moving consumer goods (e.g. dry food, grocery, and health and personal care), fresh produce, beverage, retail and general manufacturing industries. The Group employs approximately 11,000 people and owns approximately 330 million pallets, crates and containers through a network of more than 750 service centres. Brambles operates in approximately 60 countries with its largest operations in North America and Western Europe. For further information, please visit www.brambles.com